Archive for the ‘JEEP BRAND’ Tag

Jeep’s Strong first half

During the first six months of 2014, the Jeep brand has produced stellar results. Measured by sales growth, it has outperformed every major brand in the U.S., Canada and Europe.

In the U.S., Jeep sales from January to June were up 45% and Jeep’s market share rose 1.2% to 4.1%. Jeep’s market share growth was the highest of any brand.

Jeep went from the No. 9 spot in the rankings to No. 7, passing Dodge to be Chrysler Group’s best-selling brand. When it comes to SUVs, Jeep is second only to the Ford brand.
Incidentally, Chrysler Group has the highest average sales per SUV model of any automaker. It’s second only to General Motors in terms of total utility volume.

In Canada, Jeep sales were up 41% at the end of June, the highest growth rate of any major brand. Market share rose by an entire point. Only Nissan picked up more share and that was only by a tenth of a point.

While we only have European numbers through May, the story is very much the same: Jeep’s sales growth is the largest of any major brand.

As read on:

Closer Look: 2014 Jeep Cherokee at NAIAS

You may remember when the 2014 Jeep® Cherokee made its debut last year at the 2013 New York International Auto Show. This year at the North American International Auto Show in Detroit, we wanted to bring you an up close and personal look at our newest vehicle.

While we were there, we talked with Ron Frank, Jeep brand product specialist. He took us through some of the highlights of the vehicle, which you can see in the video below.

Two Jeep brand advocates, Chase Carver and Daniel Luenzmann, also came to check out the vehicle for themselves.

“The Cherokee instantly grabbed my attention,” said Luenzmann. “The first thing I walked up to was the new Trailhawk. It stuck out to me with its aggressive stance, small lift, and oversized tires.”

“Once you get used to all the interior luxuries you start to notice smaller things. For example, on the exterior there are some nice front and rear red tow hooks and a trailer hitch coming through the rear bumper. There are also two options to attach your trailer lights, a four-pin hookup and a sever pin if you have a trailer with electric breaks. Overall it’s a well-made vehicle with a ton of personality and style.”

Carver agreed that the 2014 Cherokee stood out to him as well.

“The highlight of my trip was definitely getting to learn about the 2014 Jeep Cherokee,” said Carver. “The interior of the Jeep Cherokee is loaded with an 8.4-inch touch screen system with navigation, flat folding front and rear seats, a back-up camera, 10 air bags, and over 70 safety features including LaneSense Lane Departure Warning-Plus and Blind-Spot Monitoring. All these great features coupled with its trail-readiness make the Jeep Cherokee a great daily driver and weekend warrior.”

The Jeep Brand S.A.F.E. Return Fund

The Jeep Brand has created the S.A.F.E. Return Fund from the sale of every 2013 Jeep Wrangler, Wrangler Unlimited and Patriot Freedom Edition vehicle. This $250 per vehicle will be donated to the USO to help support the platform to aid our nation’s hero’s as they come home.



Also join the TRIBUTE FOR TROOPS by Tweeting “#JOINOSR”

Another way Jeep is inviting you to partner with them in the Operation S.A.F.E. Return platform is by sharing a story, a photo or a message on Twitter of how you’ve supported the troops at local USO Centers as well as on your block, in your school or at your place of worship. For each unique time the hastag #joinOSR is used, Jeep brand will donate $1 to the S.A.F.E Return Fund+ that will benefit the USO in providing aid to our troops!
The Jeep brand is proud to provide support for our nation’s hero’s as we welcome them home!

Click Here to visit Operation S.A.F.E. Return!